Call 235: Ba-Da-Bing!

Microsoft recently re-set its search service, rebranding it as Bing and calling it a “decision engine.” It does do a few things better, such as search for purchaseable goods.

Want to compare Bing and Google results? Try Bingle.

With Yi-Tan regulars Dave Bujnowski, Paul Pangaro, Mary Hodder and Al Chang, let’s discuss:

  • What’s different about the Bing experience? Is it better?
  • What is a decision engine?
  • How can Bing make inroads against Google and others?
  • What should Google do next, if anything?

Call 235: Ba-Da-Bing!


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